Revenue

Subscription, renewal and one-time purchase trends across your history.

LTV by product

Per-product lifetime value. One-time products use average amount actually paid; subscriptions use a churn curve (1-month, 2-month, … churn from all subscribers) extrapolated forward. Reads the synced cache — run a sync on Integrations first. Click Verify on a row to drill into each subscription and reconcile the number by hand.

ProductActive customersMRR / customer Monthly churnAvg lifetime (mo)One-time / customerLTV
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Conversion rate by page

Currency
All currencies
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(Subscription creations + one-time purchases) ÷ users who viewed the page, per period. Purchases aren't tied to individual visitors, so this is a ratio and can exceed 100% for low-traffic pages. Ends yesterday; days use your GA property's time zone.

Subscription creation statistics

MonthSubscription creationsRenewalsOne-timeTotal
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Monthly payments distribution
Last 30 days
Customer retention by cohort
Subscription creations by day of week
Average cumulative value per subscriber
Subscription creations by hour of day (EST)
Key metrics